There are many tasks in life that can be completed with a variety of tools. With enough time and effort, you can break out of jail with a spoon, but a jackhammer will get the job done with a lot less effort.
In today’s day and age, there are a lot of ways to send a media file. There are a lot of factors to consider, but it often comes down to the best fit for the job. You can get a rough cut from point A to point B using Vimeo Pro, but at the end of the day, you’re using a tool that’s not designed for the job.
Here are 5 reasons not to use Vimeo Pro for Review and Approval:
1. No timecode-based comments
When reviewing video content, there’s no substitute for leaving feedback directly on the timeline. Having all comments logged in the same place on the same time stamps allows for efficiency and solidarity in the review process. Charting exactly who has signed off and who’s still outstanding allows you to get through the review process quickly and seamlessly.
2. No Phone Based Support
What would you prefer: speaking to a live person who knows your workflows, with whom you have an established relationship or logging a ticket to be anonymously taken within an indeterminate amount of time? When it comes to technical support, you get what you pay for, and $199/year doesn't get you access to a human being at Vimeo. When I’m freaking out, I prefer to speak to someone who can help. That’s an option you don’t get, even when you’re a premium customer. Good technical support is priceless, especially when you’re up against it and the only thing standing between you and your deadline is your file-sharing platform.
3. No way to Expire a Link without Deleting the Asset
Every time you send out a rough cut over the internet, you’re opening a door. You’re creating the potential for your content to be viewed by someone you hadn't intended and even potentially pirated. If you have to take the content completely offline in order to insure it’s secure, you’re wasting time. A much better workflow is simply expiring the link that granted access to the file in the first place. With a few clicks of your mouse, you’ve closed the door and secured your assets.
4. Single Password per Recipient is the Best Option for Security
When you wire someone money, you don’t give them the credentials to access your entire bank account. The all or nothing approach doesn’t work for digital asset management either. The ideal review and approval platform will give you as much or as little control as you want over who has access to your content at all times. When sending off a link to preview a file, you should be able to control whether it's a private link exclusive to one person, a public link accessible to anyone, or anywhere in between. It all comes back to control and security. The wrong file getting into the wrong hands can have catastrophic consequences. Why take the risk?
5. No Security Overlay without Burning it onto the File
By adding a security overlay onto each media file revealing the name and IP of the viewer, you’ve added accountability to discourage breaches in security and prevent them in the future. Without that capability, you’ll be unsure where to plug the leak once the dam is breached.
Using a tool designed specifically for the job is always the best way to go. Vimeo Pro is a consumer product designed to appeal to the masses. If you’re a creative professional, you deserve a professional tool-set. Vimeo Pro doesn’t meet that standard.